Maybe this is old news, but I found it doing a google search for 2010 Prius brochure (hoping someone had an electronic version posted.) 2010 Toyota Prius II 5dr Hatchback II (CVT) Transmission: Continuously Variable Automatic 1223 - Toyota Prius for sale in New Jersey at Toyota of Morristown Morristown NJ.
Thanks for the post damack. I'm much further south but it's fun to "click-and-learn". I wonder what they mean by: "*Base MSRP does not include the selection of at least one factory mandated options package. Contact dealer for exact pricing."
Translation: Toyota has given the prices to the public already but we are trying to figure out more ways to make profit with add ons and other fees to boost our bottom line.
I would NOT rely on thier 'configurator' as it is not 100% accurate. It allows me to build a car with the Blue Ribbon Metallic AND Misty Gray, which is not an available combination based on the brochure, or a direct email from Erica at TMS.