New Prius on sale tomorrow. Plus, first glimpse of the UK TV advert. | Toyota UK news, reviews, video and pictures | Today Tomorrow
I like it. To the point, cheerleads for itself, and directly lets you know something new has arrived. I'll bet it was a lot cheaper to produce than the human populated cartoons we got here in the states.
I like it better than the ones we're seeing in America too. Cartoons is a good description, one was fine, but it's gotten tiresome after that. YMMV
Just out of curiosity, is the use of a Scottish accent a subtle way of suggesting thrift and/or independence, just because of the Scottish stereotype?
This might explain it a bit better.... taken from the friendsofscotland.gov.uk website...... Scottish – Probably the Best Accent In the World… Englishmen have been known to migrate to Los Angeles and return home a scant few months later with a Californian twang stretched across their vowels. American girls will come to work in London and then jet back across the Atlantic sporting shiny new Kensington-influenced accents. However, the chances are that if you dropped a Scotsman into the middle of the Amazonian jungle, where they had to live with the forest people for twenty years, and have no contact with any other Scots, they would still speak like a Scot. In fact it's very likely that the jungle people themselves would all be talking in thick Glaswegian accents. Why? Because, according to an increasingly persuasive amount of research, everyone wants to sound Scottish nowadays. . . In a recent survey commissioned by the communications group The Aziz Corporation, 55% of business executives said they believed that Scots accent was desirable in business because it conveyed 'above average honesty in the personality of its owner.' Compare this with the survey scores of our United Kingdom counterparts, with some English regional accents scoring as little as 22% and you begin to get an idea of why the Scots accent is so highly prized in the worlds of advertising and telemarketing. The same survey threw up some other interesting statistics: 63% of people believed that if they meet someone with a Scottish accent in a business capacity, they will generally believe that the person is successful. The Aziz Corporation's chairman Khalid Aziz said, 'If you want to get ahead in business. . .it is better to sound as if you are from Scotland than from any English region.' Or, as one female advertising executive, puts it – 'the Scottish accent sells.' But perhaps this isn't so surprising when we consider the effects the Scots have wrought in the world of cinema. Are there many women over forty who don't go weak at the knees at the sound of Sir Sean Connery's silky purr? Or many women under forty who don't have the same reaction when they hear Ewan McGregor's honey-dipped tones?
Well, I had no idea. A bit suspect coming from a Scottish website, but OK. I've seen quite a few films set in Scotland, but can't remember any current Scottish actresses by name, though a quick google search turned up Deborah Kerr. Guess I'll have to settle for dinner with the voice over actress from this commercial. Just don't tell my wife!