Ford Fusion hybrid sales up 73%, 60% buyers new to Ford, 52% from imports.

Discussion in 'Prius, Hybrid, EV and Alt-Fuel News' started by Rybold, Oct 15, 2009.

  1. Rybold

    Rybold globally warmed member

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    DEARBORN, Mich., Oct. 14 /PRNewswire-FirstCall/ --

    -- Ford Motor Company's (NYSE: F) year-to-date hybrid sales are 73 percent
    higher than the same period in 2008, fueled by the introduction of
    hybrid versions of the 2010 Ford Fusion and Mercury Milan

    -- More than 60 percent of the sales of Fusion Hybrid are by non-Ford
    owners - with more than 52 percent of those customers coming from
    import brands

    -Through September, Ford has sold 26,016 hybrid vehicles,
    up 73 percent versus the same period in 2008, according to
    figures from Autodata Inc.

    - 2009 Ford Fusion and Mercury Milan hybrids.. Both vehicles deliver a certified 41 mpg rating in the city and 36 mpg on the highway, topping the Toyota Camry hybrid by 8 mpg in the cityand 2 mpg on the highway.


    Ford's Strong Hybrid Sales Buck Industry Trend | Reuters
    .
     
    #1 Rybold, Oct 15, 2009
  2. paprius4030

    paprius4030 My first Prius

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    Good for Ford!
     
    #2 paprius4030, Oct 15, 2009
  3. FireEngineer

    FireEngineer Active Member

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    I bet they could sell a lot more if they could make more.

    Wayne
     
    #3 FireEngineer, Oct 15, 2009
  4. ljbad4life

    ljbad4life New Member

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    add to the fact that ford is about to take the #2 spot in hybrid sales from honda. I guess ford's new things are really taking off. The ford models are much more expensive than any honda hybrid.... so I guess all the "I bought an insight because they are soo cheap and great" attitude is not shared by the non-forum world.
     
    #4 ljbad4life, Oct 16, 2009
  5. TonyPSchaefer

    TonyPSchaefer Your Friendly Moderator
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    I have test driven the Camry and the Fusion. I liked them both in terms of comfort and drive. But I liked the dashboard of the Fusion better: nicer appointments, LCD screen is friggin' sweet, and the hybrid read-outs were easier to understand. Additionally, as I've noted before, I was able to hypermile that baby much higher than I could the Camry.

    Toyota's doing well on the hybrids and there's no reason to think that will change. So I agree with paprius: good for them.
     
    #5 TonyPSchaefer, Oct 16, 2009
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  6. justlurkin

    justlurkin Señor Member

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    Frankly, I'm not surprised the Fusion Hybrid is selling so well.

    It's essentially a Prius on steroids, using the same kind of Power Split Device drivetrain that has served our Prii so well.

    Kudos to Ford for recognizing a good thing when they see it. :D
     
    #6 justlurkin, Oct 21, 2009
  7. acdii

    acdii Active Member

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    Ford could sell a lot more of them if they could bring the price down. The Fusion really is a nice car, and the Hybrid is sweet. It fits the bill perfectly for those that the Prius is just too small for.

    One of the sales guys here has a new Gen III that I checked out, I like it better than the Gen II, I really like how they moved the MFD readout to the dash out in front so you don't have to take your eyes off the road to see it, Good Job Toyota! The car though, still a bit too small for our use, but if we ever have to have an additional commuter car, I will definitely be looking at the Gen III.
     
    #7 acdii, Oct 22, 2009
  8. Zythryn

    Zythryn Senior Member

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    Congratulations to Ford!
    About time one of the domestic brands starting competing in the hybrid market.
     
    #8 Zythryn, Oct 22, 2009
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  9. usbseawolf2000

    usbseawolf2000 HSD PhD

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    I bet they will have highly satisfied owners as well.

    It is not the look but what's under the hood that matters.
     
    #9 usbseawolf2000, Oct 22, 2009
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