So there's a thanksgiving even here in Mass at the Lia Toyota Dealership. They said, 'rock-bottom prices' for the '03 - means no negotiations or anything like that. I asked, they quoted me $30k 0% for 5 years after all the incentives. Problem is, 2 months ago it was 29k 0% for 5 years (all before the 2,500 tax incentive). I asked about the '14 and they said yeah, it's cheaper, $30,400 no incentives. Knew it! The drop just means no incentives...**bore**