AD #1481 – U.S. Diesel Sales Strong,

bwilson4web · Oct 19, 2014

Source: AD #1481 – U.S. Diesel Sales Strong, Brussels Chooses China EV, Production Booming in NA – Autoline Daily

U.S. DIESEL SALES UP STRONG

We like helping you keep track of interesting trends in the auto industry, and we’ve got some interesting numbers regarding sales of diesel engines in the US market. So far this year diesel sales are up more than 10%. They’re growing twice as fast as the overall market. And based on last month’s sales the vehicles with the highest “take rate” are the Ram pickup, the Porsche Cayenne and the Volkswagen Jetta. Twenty-five percent of those buyers are ordering a diesel engine. The Ford F-Series has a 16% take rate followed closely by the GMC Sierra at 15%. The BMW 3-Series comes in close at 13%, while the Chevy Silverado stands at 11%. The Jeep Grand Cherokee is at 6.5%, while the Chevrolet Cruze is only a little above 2%. Obviously, this is not a complete list of the vehicles that offer a diesel engine, but this gives you a good idea of how these engines are selling in the American market.

Column 1 Column 2 Column 3

0 1-3. Ram pickup Porsche Cayenne Volkswagen Jetta 25%

1 4. Ford F-Series 16.5%

2 5. GMC Sierra 15%

3 6. BMW 3-Series 12.8%

4 7. Chevy Silverado 11%

5 8. Jeep Grand Cherokee 6.5%

6 9. Chevy Cruze 2.3%

. . .
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Ok, so I had a little fun with this comment:

Interesting observation about the Jetta diesels. So I took a quick look at the Toyota Avalon:

1,437 / 4,862 = 30% take rate in September

Jetta diesels sales, 2,586 in September 2014. In our list of fuel efficient vehicle sales:

7,986 – Prius hatchback, 100% hybrid take rate
3,192 – Prius C, 100% hybrid take rate
2,881 – Leaf, 100% EV take rate
2,746 – Prius V, 100% hybrid take rate
2,586 – Jetta Diesel, 25%? take rate

Congratulations are due to the Jetta for their excellent take rate. Time to break out the Champaign.
Click to expand...

Bob Wilson

GrumpyCabbie · Oct 19, 2014

The BMW 3 series diesel is the best of the bunch.

AD #1481 – U.S. Diesel Sales Strong,

bwilson4web BMW i3 and Model 3

GrumpyCabbie Senior Member

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AD #1481 – U.S. Diesel Sales Strong,

bwilson4web BMW i3 and Model 3

GrumpyCabbie Senior Member