A car for women? At Honda, yep | Crave - CNET Honda's page on the car badged's "She's" at http://www.honda.co.jp/Fit/webcatalog/type/shes/.
Years ago, Dell made a series of Susan G. Komen for the Cure laptops with florescent pink lids. 1) they were $50 cheaper on ebay as very few men would bid on them 2) they were much less readily stolen as few few thieves would steal one. I carried one for years, you can still ebay pink Dell. pink dell | eBay If they bring the Fits to the US, I bet they are cheap on the used market, and cheap to insure.