Ford Mercury bites the dust?

Discussion in 'Other Cars' started by zenMachine, May 28, 2010.

  1. zenMachine

    zenMachine Just another Onionhead

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    Mercury may be on last legs | freep.com | Detroit Free Press

    The Mercury brand, created by Edsel Ford in 1939, was recently championed by Elena Ford, Edsel's great-granddaughter and the director of Ford's global marketing, who helped bring new products to the brand earlier this decade.

    In 2004, she helped unveil the Mercury Montego sedan, a vehicle that is no longer sold, and like most Mercury models, was a revamped version of a Ford product -- in this case, the old Ford Five Hundred.

    On Thursday, Bloomberg News first reported that Ford's top executives are preparing a proposal to kill Mercury to be presented to directors in July.