From the release: " Small cars Honda Civic 4-door Mazda 3 built after October 2013 Toyota Prius built after November 2013 News releases What really changed in Nov 2013? Any insights?
News releases Geez from Arlington, VA my backyard....but sure sounds like Toyota has addressed the small overlap crash test? EDIT- OK yes being discussed here: The Prius has been updated and those built after November 2013 now get the top rating of Top Safety Pick+ from the IIHS. The Camry has also been updated and those built after the same date are a Top Safety Pick. (see older thread on IIHS crash test)
I think they probably were able to reinforce the front bumper beam to deflect the energy of the impact off to the side. If you watch the crash tests of vehicles that perform well vs. those that don't, the two things that seem to happen are that deflection, turning the collision into a glancing blow, and a greatly reinforced a-pillar. I think they could improve those two things quite easily even mid-model year.